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Consumer Products Investment Banking Team

Our team of professionals has successfully closed transactions in a wide range of sectors within the consumer products industry, including beauty & personal care, clothing, floral products, furniture, hand tools, office products, prepared foods, promotional products, sporting goods and vet products.

Recent Transactions

We are intimately familiar with the retail channels that consumer product companies typically sell through, including the food, drug, mass, specialty, mail order and professional outlets. On every consumer product engagement, we are able to bring to bear this deep understanding for both branded and private label companies and the nuances of different distribution channels.

Our consumer products investment banking professionals have the ability to identify and market the different value drivers for our clients that is critical to successfully marketing, negotiating and ultimately closing these transactions for premium values.

We focus on the following sub-sectors:   Clothing & Footwear, Art & Stationery, Automotive Parts, Catalog Retailing, Food, Beverage & Tobacco, Health & Beauty, Home Furnishings, Household Products, Jewelry, Marine, Petcare and Power & Mechanical Tools.

We are a member of the following association: ACG Global

What our Clients Are saying

  • “When we approached Matrix, we asked them to explore alternatives to create liquidity for a departing shareholder.  Their marketing efforts generated attractive opportunities from a wide range of capital providers; however, we ultimately decided that a minority capital raise through a senior debt instrument was the right solution and best achieved our objectives.  The Matrix team was extremely professional throughout the process and did an excellent job managing a highly complex transaction.”

    Bryan Johnson, CEO
    Shades of Light, LLC
  • “After more than 68 years as a family-owned business in the marine industry, we are incredibly pleased to partner with Patrick which will continue to support the G.G. Schmitt team and our plans for continued growth and expansion.  We are excited to be a part of the Patrick family of brands and are looking forward to the next phase of executing on the many strategic initiatives and opportunities in front of us. We couldn’t have asked for a better representative than the Matrix team during this critical process.  Their transactional expertise matched with their knowledge of the marine sector were instrumental in helping us achieve this outcome.  We are so appreciative of all of their efforts.”

    Ron Schmitt, Chief Executive Officer
    G.G. Schmitt & Sons, Inc.
  • “The team at Matrix has been tremendous throughout this entire process. Their enthusiasm and dedication to finding the best transaction for my family and Certified Tire has been tireless. I would recommend Matrix to anyone and I am incredibly grateful for their efforts.”

    Jeff Darrow, CEO
    Certified Tire & Service Centers, Inc.
  • “Chris and I have been overwhelmed by the level of service that the Matrix team has provided us and our business.  Throughout a complex process for us, we always felt they provided exceptional advice and guidance.  They have gone above and beyond our expectations and found a perfect home for EMC.”

    Ed Forbes, CEO
    Engineered Metals and Composites, Inc.
  • “I am excited about entering into this very unique business arrangement with O’Reilly.  Their dual-market strategy and commitment to serving professional installers (DIFM) and the DIY customer universe is a great fit with our tire and service business. This transaction possessed some unique characteristics and I appreciate the efforts of the Matrix team, which provided sound advice through every step of the process. This transaction possessed some unique characteristics and I appreciate the efforts of the Matrix team, which provided sound advice through every step of the process.”

    John Quirk, President and CEO
    VIP Parts, Tires & Service

Consumer Transactions

  • CLIENT
  • Client Description
  • Transaction Description
  • TYPE
  • Client Location
  • DATE
  • CLIENT: Shades of Light, LLC
  • Client Description: A leading multi-channel retailer of lighting and other home décor products
  • Transaction Description: Assisted in raising capital for the purpose of a partial membership interest redemption of a significant owner
  • TYPE: Capital Raise of Debt & Equity
  • Client Location: Midlothian, VA
  • DATE: March 2020
  • CLIENT: G.G. Schmitt & Sons, Inc.
  • Client Description: Premier designer and manufacturer of customized hardware and structural components to major OEMs in the marine industry
  • Transaction Description: Advised on the sale to Patrick Industries, Inc. (NASDAQ: PATK)
  • TYPE: Company Sale
  • Client Location: Lancaster, PA
  • DATE: September 2019
  • CLIENT: Certified Tire & Service Centers, Inc.
  • Client Description: A leading independent automotive service chain on the West Coast
  • Transaction Description: Advised on the sale of the Company’s 40 retail stores and one distribution center to Monro, Inc. (NASDAQ: MNRO)
  • TYPE: Company Sale
  • Client Location: Riverside, CA
  • DATE: May 2019
  • CLIENT: Engineered Metals and Composites, Inc.
  • Client Description: A designer and manufacturer of custom marine towers, frames and other fabricated component products
  • Transaction Description: Advised on the sale to Patrick Industries, Inc. (NASDAQ: PATK)
  • TYPE: Company Sale
  • Client Location: West Columbia, SC
  • DATE: September 2018
  • CLIENT: VIP Parts, Tires & Service
  • Client Description: One of the largest companies in Northern New England that specializes in the sale of automotive parts and accessories, tires, and services through a network of 56 locations in Maine, New Hampshire and Massachusetts
  • Transaction Description: Advised on the sale of the retail auto parts stores to O'Reilly Auto Parts
  • TYPE: Company Sale
  • Client Location: Lewiston, ME
  • DATE: December 2012
  • CLIENT: VIP Parts, Tires & Service
  • Client Description: One of the largest companies in Northern New England that specializes in the sale of automotive parts and accessories, tires, and services through a network of 56 locations in Maine, New Hampshire and Massachusetts
  • Transaction Description: Advised on the valuation of VIP Parts, Tires & Service
  • TYPE: Corporate Valuation
  • Client Location: Lewiston, ME
  • DATE: December 2012
  • CLIENT: Old Dominion Peanut Company
  • Client Description: The largest manufacturer and marketer of branded brittle and peanut candy in the U.S. and a wholly owned subsidiary of The Virginia Food Group, Inc.
  • Transaction Description: Advised on the sale to Hammond's Candies
  • TYPE: Company Sale
  • Client Location: Norfolk, VA
  • DATE: December 2012
  • CLIENT: RCC Western Stores
  • Client Description: One of the oldest and most respected retailers in the western apparel and footwear industry, with 30 stores in 12 states throughout the South and Midwest
  • Transaction Description: Advised on the sale to BootBarn, a portfolio company of Freeman Spogli & Co.
  • TYPE: Company Sale
  • Client Location: Rapid City, SD
  • DATE: August 2012
  • CLIENT: NAMCO, LLC
  • Client Description: A leading retailer of pools, pool supplies and recreational equipment
  • Transaction Description: Advised on the senior secured lending facility with Salus Capital Partners
  • TYPE: Capital Raise of Debt & Equity
  • Client Location: Manchester, CT
  • DATE: June 2012
  • CLIENT: ShelterLogic, LLC
  • Client Description: A leading, global manufacturer and marketer of fabric-covered, steel frame shelters and canopies for diverse consumer and commercial applications, including sheds, garages and recreational pop-up canopies, and a portfolio company of Albion Investors
  • Transaction Description: Advised on the sale to management, RFE Investment Partners and Charter Oak Equity
  • TYPE: Majority Recapitalization
  • Client Location: Watertown, CT
  • DATE: August 2011
  • CLIENT: Power Plate
  • Client Description: A global leader in whole body vibration technology for exercise equipment
  • Transaction Description: Advised on the valuation of common equity and partnership interests
  • TYPE: Corporate Valuation
  • Client Location: Irvine, CA
  • DATE: December 2010
  • CLIENT: Tru-Kay
  • Client Description: A leading manufacturer and designer of gold and silver jewelry
  • Transaction Description: Advised on the distribution agreement with Richline Group, Inc., a subsidiary of Berkshire Hathaway, Inc.
  • TYPE: Company Sale
  • Client Location: Lincoln, RI
  • DATE: July 2009
  • CLIENT: Club Colors
  • Client Description: A leading value-added provider of promotional products and logo apparel to the corporate and collegiate market, and a portfolio company of RAF Industries, Inc.
  • Transaction Description: Advised on the sale to CID Capital
  • TYPE: Majority Recapitalization
  • Client Location: Schaumburg, IL
  • DATE: June 2007
  • CLIENT: Addressograph
  • Client Description: The world's largest manufacturer of card imprinters used by the credit card and healthcare industries and a division of DataCard Corporation, a manufacturer of photo ID, embossing and encoding systems
  • Transaction Description: Advised on the management buyout by NewBold Corporation, a company formed by Management
  • TYPE: Management Buyout
  • Client Location: Rocky Mount, VA
  • DATE: May 2007
  • CLIENT: Board Dudes, Inc.
  • Client Description: A leading designer and distributor of branded products for the school, home and office supply markets sold through mass retail channels nationwide
  • Transaction Description: Advised on the sale to RoseArt Industries, Inc. a wholly owned subsidiary of Mega Bloks, Inc.
  • TYPE: Company Sale
  • Client Location: Corona, CA
  • DATE: January 2006
  • CLIENT: Standard Commercial Corporation
  • Client Description: The world's third largest dealer of leaf tobacco
  • Transaction Description: Advised on the merger with Dimon
  • TYPE: Company Sale
  • Client Location: Wilson, NC
  • DATE: May 2005
  • CLIENT: Donsons Distributing, Inc.
  • Client Description: A leading independent broadline foodservice distributor serving eating establishments, healthcare facilities, schools and institutions located along the Rocky Mountain Front Range
  • Transaction Description: Advised on the sale to Vistar
  • TYPE: Company Sale
  • Client Location: Henderson, CO
  • DATE: May 2005
  • CLIENT: Fleet Laboratories – Clean Chemical Sweden AB
  • Client Description: A leading international manufacturer and marketer of branded personal care and hygiene products
  • Transaction Description: Advised on the acquisition of the stock of Clean Chemical Sweden AB
  • TYPE: Management Buyout
  • Client Location: Lynchburg, VA
  • DATE: January 2005
  • CLIENT: Fleet Laboratories – SunTrust Bank NA
  • Client Description: A leading international manufacturer and marketer of branded personal care and hygiene products
  • Transaction Description: Advised on a multi-currency credit facility in the amount of $50MM with Sun Trust Bank NA
  • TYPE: Capital Raise of Debt & Equity
  • Client Location: Lynchburg, VA
  • DATE: December 2004
  • CLIENT: Fike’s Dairy
  • Client Description: A leading, regional, fresh milk supplier, serving grocery chains, convenience stores and food distributors throughout the Mid-Atlantic markets
  • Transaction Description: Advised on the sale to United Dairy
  • TYPE: Company Sale
  • Client Location: Uniontown, PA
  • DATE: February 2004

Consumer Press Releases

  • August 11, 2020 -
    Matrix Announces Promotions, Expands Industry Group

    RICHMOND, VA / BALTIMORE, MD – August 11, 2020 – Matrix Capital Markets Group, Inc. (“Matrix”), a leading, independent investment bank is pleased to announce two promotions, as well as the addition of two new team members. John C. Duni, CFA, CPA has been promoted to Vice President. Mr. Duni […]

  • March 17, 2020 -
    Matrix Announces the Successful Recapitalization of Shades of Light, LLC

    RICHMOND, VA / BALTIMORE, MD – March 17, 2020 – Matrix Capital Markets Group, Inc. (“Matrix”), a leading, independent investment bank, is pleased to announce the recapitalization of Shades of Light, LLC (“Shades of Light” or the “Company”). Matrix assisted Shades of Light in raising capital for the purpose of […]

  • January 23, 2020 -
    Matrix Announces Promotions and Welcomes New Team Member

    RICHMOND, VA / BALTIMORE, MD – January 23, 2020 – Matrix Capital Markets Group, Inc. (“Matrix”), a leading, independent investment bank is pleased to announce several promotions, as well as the addition of a new team member. William J. O’Flaherty has been promoted to Director. He has been a member […]

  • October 1, 2019 -
    Matrix Announces the Successful Sale of G.G. Schmitt & Sons, Inc.

    RICHMOND, VA / BALTIMORE, MD – October 1, 2019 – Matrix Capital Markets Group, Inc. (“Matrix”), a leading, independent investment bank, is pleased to announce the sale of G.G. Schmitt & Sons, Inc. (“G.G. Schmitt” or the “Company”) to Patrick Industries, Inc. (NASDAQ: PATK) (“Patrick”), a manufacturer and distributor of […]

  • September 18, 2019 -
    Matrix Welcomes New Team Members, Expands Industry Groups

    RICHMOND, VA / BALTIMORE, MD – September 18, 2019 – Matrix Capital Markets Group, Inc. (“Matrix”), a leading, independent investment bank is pleased to announce the addition of three new team members. Matt C. Oldhouser, CPA has joined the firm as a Senior Analyst with Matrix’s Consumer & Industrial Products […]

  • May 20, 2019 -
    Matrix Announces the Successful Sale of Certified Tire & Service Centers, Inc.

    RICHMOND, VA / BALTIMORE, MD – May 20, 2019 – Matrix Capital Markets Group, Inc. (“Matrix”), a leading, independent investment bank, is pleased to announce the closing of the previously announced sale of California-based Certified Tire & Service Centers, Inc. (“Certified Tire” or the “Company”) to Monro, Inc. (NASDAQ: MNRO) […]

Consumer Team

David W. Shoulders

Head of Consumer & Industrial Investment Banking, Managing Director dshoulders@matrixcmg.com (804) 591-2034

David is Head of Consumer & Industrial Investment Banking Group.  He has many years of financial and merger & acquisition advisory experience and has managed a variety of transactions with privately-held, middle-market companies since joining Matrix in 2006. In addition to his general experience in manufacturing, distribution, and service industries, David has specific expertise with automotive aftermarket, building products, staffing, metals, aerospace, outdoor recreation, retail and forest products.   His current responsibilities include the origination and execution of sell-side M&A engagements, capital raising and private placements, as well as general advisory assignments for both privately owned and publicly traded companies. He has been instrumental in successfully closing numerous transactions, including Connecticut Warehouse Distributors, Inc., Quality Assurance Services, Inc., Narcote, LLC, Area Equipment Sales & Rentals, Budget Signs, LLC and Southern Filter Media, among others. Prior to joining Matrix, David worked for Stifel Nicolaus’ Aerospace, Defense & Government Services Investment Banking practice in Baltimore, Maryland where his experience included a variety of mergers, acquisitions, and public offerings. David graduated from the College of William and Mary where he received a B.B.A. in Finance with a concentration in accounting. He is also qualified as a FINRA General Securities Representative (Series 7), Uniform Securities Agent (Series 63) and Investment Banking Representative (Series 79).

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William J. O’Flaherty

Director woflaherty@matrixcmg.com (804) 591-2053

William is a member of the Consumer & Industrial Investment Banking Group and is responsible for new client development and co-managing all aspects of client transactions including company sales, corporate carve outs, capital raises, recapitalizations, restructurings, valuations, strategic planning, and assisting clients with acquisitions of target companies. Prior to joining Matrix in 2011, William was a member of Wells Fargo Securities’ Industrials investment banking team in New York. His experience there included a variety of mergers, acquisitions, and public offerings for transportation and packaging clients. William graduated from the University of Virginia’s McIntire School of Commerce where he received his B.S. in Commerce with a concentration in finance. He is also qualified as a FINRA Uniform Securities Agent (Series 63) and Investment Banking Representative (Series 79).

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Matt C. Oldhouser, CPA

Senior Analyst moldhouser@matrixcmg.com (804) 591-2040

Matt is a member of the Consumer & Industrial Investment Banking Group and is responsible for conducting financial, industry, and buyer research, creating valuation and financial models, and preparing selling and private placement memoranda. Prior to joining Matrix in 2019, Matt was a Senior Audit Associate at Grant Thornton, LLP. Matt received a B.S. in Business Administration with concentrations in Finance and Accounting, and graduated cum laude from the University of South Carolina. He holds the Certified Public Accountant designation and has successfully completed the level 1 CFA. He is qualified as a FINRA Uniform Securities Agent (Series 63) and Investment Banking Representative (Series 79).      

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John R. Mosser

Associate jmosser@matrixcmg.com (804) 591-2036

John is a member of the Consumer & Industrial Investment Banking Group and is responsible for conducting financial, industry, and buyer research, creating valuation and financial models, and preparing selling and private placement memoranda.  Prior to joining Matrix in 2018, John was a valuation consultant at Dixon Hughes Goodman. John received a BSBA in Finance and Banking from Appalachian State University.  He is also a CFA Level III candidate.   He is qualified as a FINRA Uniform Securities Agent (Series 63) and Investment Banking Representative (Series 79).

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Duncan C. Rogers

Analyst drogers@matrixcmg.com (804) 591-2066

Duncan is a member of the Consumer & Industrial Investment Banking Group and is responsible for conducting financial, industry, and buyer research, creating valuation and financial models, and preparing selling and private placement memoranda.  Prior to joining Matrix in 2019, he was an investment analyst intern at Spider Management Company. Duncan received a BSBA with a concentration in Finance and graduated cum laude from the University of Richmond, where he was also a member of the football team.  He is qualified as a FINRA Uniform Securities Agent (Series 63) and Investment Banking Representative (Series 79).

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