Situation
Holt Oil Company, Inc. (“Holt” or the “Company”) is a leading petroleum marketing, convenience retailing, and QSR operator consisting of 19 sites and wholesale dealer business in the areas of Fayetteville and Wilmington, NC.

In 1930, William D. Holt founded the predecessor entity of Holt under the name Crystal Oil Co. in downtown Fayetteville.

The Company initially operated a few gasoline stations and later moved into the home heating oil business. Over four decades, the gasoline station count increased to 22 sites across four counties.

In 1987, Louis Cox joined the company as director of dealer operations and oversaw the construction of new-to-industry stores. He currently serves as Holt’s President. In 1989, Hannah Holt came on board and oversaw the company-operated convenience stores and spearheaded the first Subway franchise, and currently serves as Director of Operations and Secretary.

In 1992, Walter Holt joined the business and focused on the information technology and financial aspects of the company as a Vice President. In 1999, Bill Holt joined the business as a commercial gasoline account manager and as Treasurer; he later moved into store operations as the Merchandising Manager.

Objective
To customize, execute, and complete a confidential sale process that would allow the Company’s shareholders to realize maximum after-tax value upon the sale of Holt and to secure post-closing employment for certain shareholders who were part of the executive management team.

Solution
Matrix provided merger and acquisition advisory services to Holt, which included valuation advisory, marketing of the business through a confidential, structured sale process, and negotiation of the transaction.

Multiple competitive offers were received, and Petroleum Marketing Group, Inc. (“PMG) was ultimately selected as the acquirer.

Matrix assisted in the negotiation of the purchase agreement and coordinated the due diligence and closing process.

The transaction with PMG closed in November 2022.