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Capital Raise Advisory: How to Raise Debt & Equity Capital

Business owners and managers often face frustrating and challenging issues related to meeting the capital requirements of a company. Typically, ownership and management understand the operating initiatives that need to be accomplished to move forward, but are impeded by financial constraints or other non-operating difficulties. Allowing an investment bank such as Matrix to assist in evaluating capital alternatives allows management/ownership to remain focused on the business as additional capital is secured.

Below we have assembled information and resources to help business owners consider their options.

  • What kind of capital options are available?
    Will they own a part of my business? There are a number of financial instruments at the disposal of investors. Depending on the business, transaction dynamics, and the shareholders’ goals, it quickly becomes apparent which of these instruments is most appropriate for a given transaction. Broadly speaking, capital raises can take the form of debt raises (senior or subordinated debt) or equity raises (preferred or common). Each has its distinct advantages and disadvantages. The variety and uniqueness to each enables business owners to use a “menu approach” to find the capital solution most appropriate for their situation. Often times there is a blend of capital raised which might include more than just one type. Investment bankers are always seeking the least expensive capital available to minimize or avoid dilution.
  • How much does the capital cost?
    The cost of capital is different based on which form of capital is selected from the “menu” (discussed above). Debt instruments typically charge interest that affects the profitability of a business.  The return to the debt investor is often fixed; but has priority claims to cash ahead of the company’s ownership. Alternatively, equity investments (preferred or common) take a subordinated position in the capital structure (paid after the interest and debt), but participate in the upside of the business alongside fellow shareholders.
  • How long will a transaction take?
    Matrix generally estimates a typical capital raising process will take approximately six months to complete, from the moment we receive preliminary information about the company to the time when all legal documents are fully executed. However, the time it takes to complete a capital raise can vary substantially based on a number of factors. Similar to a sale process, the process assumes multiple capital providers are vying to be selected as the ultimate partner. Matrix’s capital raising process is designed to be exceptionally efficient and has helped many businesses and their owners quickly raise the capital they need under optimal terms.
  • Will they try to change my business?
    While some investors are more hands-on than others, generally speaking, your business shouldn’t change much, if at all. There may be minor tweaks such as additional reporting requirements or the formation of a formal Board of Directors, but it should largely remain business as usual. If the investor didn’t believe in the business you were running and your vision for the future, they likely wouldn’t have provided you with capital in the first place.

The contents of this publication are presented for informational purposes only. While Matrix Capital Markets Group, Inc. and MCMG Capital Advisors, Inc. (“Matrix”) believe the information presented in this publication is accurate, this publication is provided “AS IS” and without warranty of any kind, either expressed or implied, including, but not limited to, the implied warranty of merchantability, fitness for a particular purpose, or non-infringement. Matrix assumes no responsibility for errors or omissions in this publication or other documents which may be contained in, referenced, or linked to this publication. Any recipient of this publication is expressly responsible to seek out its own professional advice with respect to the information contained herein.

What our Clients Are saying

  • “The Matrix deal team did an outstanding job in representing the interests of Spencer and its many shareholders. Matrix conducted an extensive, professional and broad process that ultimately created a successful liquidity event for shareholders and a good partner for the management going forward.”

    Don Wilson, Chairman of the Board
    Spencer Turbine
  • “The decision to exit the industry was a tough one for the Thoroughbred team. The founders, our fourth partner and attorney Mr. Ronald Tritschler, and all our great employees poured their lives into this company for nearly three decades. The relationships found and fostered will remain. This transition was certainly made easier with the help of Matrix, whose advice and guidance was essential to achieving a successful outcome.”

    Jay Hall, President & CEO
    Thoroughbred Energy, LLC
  • “After more than 68 years as a family-owned business in the marine industry, we are incredibly pleased to partner with Patrick which will continue to support the G.G. Schmitt team and our plans for continued growth and expansion.  We are excited to be a part of the Patrick family of brands and are looking forward to the next phase of executing on the many strategic initiatives and opportunities in front of us. We couldn’t have asked for a better representative than the Matrix team during this critical process.  Their transactional expertise matched with their knowledge of the marine sector were instrumental in helping us achieve this outcome.  We are so appreciative of all of their efforts.”

    Ron Schmitt, Chief Executive Officer
    G.G. Schmitt & Sons, Inc.
  • “Selling the Company was a very difficult decision, overshadowed only by the task itself.  I’m convinced I selected the best help with Tom Kelso, Spencer Cavalier and the Matrix Team.  Their industry knowledge, diligence, and patience led to a best outcome.”

    Steve Dickerson, President
    Dickerson Petroleum, Inc.
  • “Matrix’s advice, assistance and professionalism throughout this process has resulted in a positive outcome for all parties. As always, it was a pleasure working with the folks at Matrix.”

    David Hrinak, Executive Vice President and COO
    CrossAmerica Partners LP