February 4, 2026 – Matrix Capital Markets Group, Inc. is pleased to announce the sale of Rochester, NY-based Simcona Electronics Corporation to IEWC, a global distributor of wire and cable products, manufacturer of custom fiber assemblies and control panels, and provider of applied solutions that advance a connected world.
Founded in 1962 by entrepreneurs Louis Iacona and Simon Braitman, Simcona specializes in supplying industrial electronic components, cables, and wiring, as well as manufacturing custom control panels. From its original 1,800 square foot loft to today’s nearly 100,000 square feet of warehousing and manufacturing space, the Company’s commitment to delivering excellence to customers, supply partners, and team members has remained steadfast.
In 1999, the Company was acquired by second generation family members, including Louis Iacona’s son, Marc, who later acquired sole ownership of Simcona in 2011. Under Mr. Iacona’s leadership, the Company vastly diversified its supplier relationships, customer base, and capabilities. Today, the Company utilizes its unique sourcing, engineering, logistics, inventory management, and manufacturing expertise to provide customized solutions to its customers. With demand growing across all of Simcona’s market channels, Mr. Iacona engaged Matrix to identify a partner that could unlock value across multiple organizations.
Regarding the transaction, Mr. Iacona commented, “This marks an important milestone in the history of Simcona. I have been so fortunate to build on the legacy my father and his partner established so many years ago. I am so pleased to be taking this next step alongside IEWC, a first-class organization that shares our level of care and commitment to our employees, vendor partners, and customers.”
IEWC President & CEO, Mike Veum, commented, “At IEWC, we don’t pursue acquisitions based solely on growth potential – we look for partners who share our values, strategic vision, and customer-first mindset. Our aligned cultures and shared commitment to customers create a strong foundation. By joining IEWC, Simcona’s capacity and geographic presence strengthen our ability to serve customers and support continued growth.”
Matrix provided merger and acquisition advisory services to Simcona, which included valuation advisory, managing a confidential, structured sale process, and negotiation of the transaction. The transaction was managed by William O’Flaherty, Managing Director; Matt Oldhouser, CPA, Vice President; Hayden Daniel, Analyst; Bing Song Lin, Analyst; and David Shoulders, Managing Director.
Regarding Matrix’s services, Mr. Iacona noted, “I am so grateful to the Matrix team for their efforts. Their process – from assembling the marketing documents to detailed preparation and negotiation during the later stages – exceeded my expectations in every regard. I am extremely pleased with the outcome they helped us achieve.”
“Marc is one of the most dedicated business leaders that I’ve had the good fortune to work with,” Mr. O’Flaherty commented. “I am so glad that we were able to work together to find an acquirer that will treat all stakeholders of Simcona with the care that the Iacona family has provided for multiple generations.”
Ralph Merzbach, Matt Eldred, and Paula Gutkin of Harter Secrest & Emery served as legal counsel for Simcona.